e-health-patienten

Marketing for Medical Devices,
Technology and Service Solutions

Is your marketing consistent,
customer-centered and does it sell?

I provide expert knowledge and advice on medical supplies, equipment,
service and e-health solutions.

Take advantage of +25 years in-depth experience in
healthcare markets, segments and channels.

MedTech & E-health Strategy

medizintechnik-marketing-ehealth2

Your approach towards the future

Not only if you are offering / launching a “healthcare app”: Each business in the medical field is affected by digital transformation. How are the dynamics and customer expecations changing in your segment and for your target groups?

What has an impact on your business model today and tomorrow? I support you as well in understanding and addressing the specific regulations and behaviors of the German Market.

Customer-centered marketing

Clear Profile, relevant info, right touchpoints

For manufacturers, trade, homecare, service providers:

Based on a clear positioning I help you to communicate your uniqueness and establish customer dialogue at the right touchpoints. 

Use a 360 degree perspective in order to validate (or develop) your positioning in the competitive landscape. Communicate your USPs with a clear, consistent approach – and with using appropriate wording and off- and online channels.

Medical and education marketing

Make a difference with your knowledge

Medical solution vendors distinguish themselves from pure “box movers” with an individual asset: Their unique know-how as added value.

Plus, sharing high quality content is an important qualifier to establish and intensify enduser / patient communication.

Jointly we are identifying your special competitive approach by using your knowledge and shaping medical education and training offers in order to support your brand recognition.

  • The topics, themes and services mentioned are an excerpt of my portfolio.
  • Your advantage – an experienced partner with entrepreneurial approach.

Your needs / questions?

Please let me know.

Get in touch